Public Lettering: a walk in central London.
This site is based on a walk by Phil Baines for his graphic design students which was then written up for the 1997 ATypI conference. The text has been updated and expanded to include other examples. This walk concentrates on larger examples of public lettering and doesn’t mention incidentals – stop–cocks, manholes, dates on buildings, builders marks, &c – of which there is much en route. Much of the pleasure of this kind of walk, is finding things yourself. Although also ‘public’, it entirely ignores advertising hoardings, store signs and most corporate identities as these are usually approached as pieces of graphic design rather than opportunities for specialist, site–specific lettering.